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Keeping Up With the Joneses: The Age of Endless Articles and Blogs
Posted: 9/25/2009 | Op-Ed Comments
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It seems that in our fast paced world with the societal demands of having more and doing more all the time, quantity is often valued more then quality. For example, each day more and more “experts” emerge on various topics. What defines an expert? Some people feel it requires years of training and some feel a weekend is enough to gain the expertise necessary.

As I talk to my friends and colleagues on social networking sites like Twitter and Facebook, and those learning Internet marketing, it seems that we all feel pressured to produce enormous amounts of articles, blogs and endless amounts of videos and audio. Society says that more is always better. How do we balance quality and quantity?  


The quantity and quality issue brings up the question, what is most important in our lives? To be truly happy and fulfilled, we must come from our deepest authentic self. Otherwise we reach the fame and fortune and still feel sad or lonely. Having said that, some people may be able to produce both quality and quantity; but the majority of us cannot.


It could almost be said that, as a culture, we have lost the ability to be patient in order to acquire the wisdom necessary to become an expert and deeply know something. This current era makes it easier to look successful. It only takes moments to put a website up.

There is even software whose main goal is to get SEO keywords - not content. People purchase these programs, plug in keywords, and wait for the program to generate multiple articles based on those keywords. There are students who find these articles and cite them in their papers, even though they have no meaty content. What happened to resources that are actually resourceful?


I just read something yesterday that asked High School students what they wanted to be when they grow up and a large percent said they wanted to be famous. It didn’t matter how they became famous – they just want the fame. This brings up the issue that President Barack Obama addressed in his speech to the students when he said, “I know that sometimes, you get the sense from TV that you can be rich and successful without any hard work -- that your ticket to success is through rapping or basketball or being a reality TV star, when chances are, you’re not going to be any of those things.” 

Although most of us are not destined to be famous, all of us, if we choose to take it on, can have great impact in the world.

Take a moment and post your answers to following question…

How are you handling the quantity and quality issue in your work life?



       Posted: 11/29/2009 3:52:30 PM


Well, another good post. For myself, I''d say that I haven''t been handling it as well as I''d like. I feel like one of the essential things is to really try to stop yourself when you start feeling the overwhelm and just ask yourself a simple question: "Why?" If there''s not a clear, immediate, gut-based answer, then your ego''s probably running you ragged to distract you from from what your Spirit would really have you be doing.

I also feel that quality - particularly with social media/online marketing - is far more important than quantity. If you''re not posting 20 times a day, but what you ARE putting up really strikes a chord with readers, that will be what lingers in memory. I''ve come to see that there''s no way I can learn it ALL, learn it all RIGHT NOW, maintain my current client load, AND have a life.

So, I use a lot of the automation tools that are out there (particularly for Twitter), combined with both common sense and the beautiful assistance of my Spirit - working in tandem with your business plan - to help me better prioritize what I should be devoting my time to.

If we continue to be seduced into choosing to play the Rat Race game for More, Better, Now that you''re referring to, I don''t see much of an alternative than either having a heart attack, reaching our goals with no subsequent enjoyment, and a non-stop sprint to constantly avoiding the present for the sake of a future that is illusorily predictable in the first place.

Thanks for the great question.

       Posted: 3/15/2010 6:59:07 AM

Hi Dr. Jennifer,
To answer your question, since I am in private practice and relatively new to being on my own, I am not all that concerned with quantity. I would have to say my focus is on quality. I enjoy immensely what I do and believe my life is spiritually directed - so for me it is happening all in good time along with patient anticipation. When I am not working with clients, I use that time to read to expand my knowledge base in my chosen field. For me personally, quantity is all about numbers and measurements and since I do not experience life that way, I find it easier and more comfortable to deal with qualitative aspects of relating. I tend to feel more stress when I am trying "hit a number".

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